I chase great stories — the kind that make people feel something and do something. Whether that's moving Kroger customers to take charge of their health, reimagining MyMagazine's digital presence, or writing about the local music scene that first got me hooked on storytelling, I believe great content connects when it's honest, human, and a little unexpected.

I move easily between editorial and brand worlds, blending creative instinct with strategy to make every word count. From B2C campaigns to long-form journalism, from print spreads to app pilots — it's all about finding the heartbeat. Then making sure it's heard.